• Search Engine Marketing (PPC & SEO) and other Internet Marketing techniques, strategies and management on multi million dollar projects.

Chinese Search Engines Ranked Top 10

Two of the Chinese search engines (Baidu.com and Alibaba.com) reached top 10 in terms of worldwide search market share in December 2007, according to a recent report by ComScore.
1. Google Sites - 62.4%
2. Yahoo! Sites - 12.8%
3. Baidu.com Inc - 5.2%
4. Microsoft Sites - 2.9%
5. NHN Corporation - 2.4%
6. eBay - 2.2%
7. Time Warner Network [...]

Posted in: Baidu, China, Ecommerce, Research, Search Engines | 1 Comment

Pay Your Yahoo Panama Account via Paypal

As an advertiser on Yahoo! Search Marketing, now you are allowed to settle your bills via Paypal. All you will need is to sign up for a Paypal account, if you do not currently have one.
Also, if you are an online retailer already (who sells online and gets paid via Paypal), starting in May 2008 [...]

Posted in: Ecommerce, PPC, YSM, Yahoo | No Comments

Taobao Introducing Refund System

China’s largest customers-to-customers site Taobao.com rolled out a refund system last week, hoping it will reduce fraudulent activities from dishonest online sellers and reduce the risks for online buyers. The system is to enforce all sellers to submit a mandatory deposit before selling. This deposit will be refunded to buyers in the case where sellers [...]

Posted in: China, Ecommerce | No Comments

Taobao Dominating Chinese Online Transaction Market

Alibaba’s customer-to-customer site Taobao has recently dominated the individual online user transaction market in China, with almost 80% of market share. With more and more Chinese Internet users making their ways in utilizing online shopping, we are seeing higher online transaction volumes each day on Taobao.
In December 2006, the daily spend of Chinese consumers on [...]

Posted in: China, Ecommerce | No Comments

eBay China Employees Fighting Against Agreement Deal To TOM Online

A problem has arisen recently with eBay, which has signed an agreement with TOM Online on 20 December 2006 for a joint venture agreement in China. According to the agreement, the 2 companies will combine expertise and a joint investment to build a new China marketplace mainly for mobile operations and electronic commerce. The new [...]

Posted in: China, Ecommerce | 1 Comment

eBay Joining Forces With TOM Online

eBay, the world’s largest online auction site, is to close its Chinese operations after almost 5 years of participartion and announced that it is starting a 49 -51 joint venture with Tom Online Inc of Li Ka-Shing, the richest man in Asia. eBay will invest $40 million for the 49% stake, while Tom Online, with [...]

Posted in: China, Ecommerce | 1 Comment

3 Reasons eBay China Partners Baidu

eBay recently announced to partner Baidu in China. The agreement between Baidu and eBay China (eBay Eachnet) includes the three major areas below:
* Baidu is to promote Paypal Beibao, PayPal’s service in China, as the preferred online payment mechanism on the Baidu Points platform.
* Baidu is to become the exclusive provider of text-based search advertising [...]

Posted in: Baidu, China, Ecommerce, PPC | 5 Comments

Amazon Launching New PPC Program ClickRiver

Amazon.com recently launched a new so-called pay-per-click program, ClickRiver, which is still in its beta version. That’s what Amazon has to say about its new PPC program,
Clickriver Ads provides the opportunity to advertise services and products that complement the selection on Amazon.com, via sponsored links that display on search result pages and product detail pages.
Clickriver [...]

Posted in: Contextual Advertising, Ecommerce, PPC, Search Engines | No Comments

Google Base Store Connector

Google launched a tool called Google Base Store Connector awhile ago. It allows online store owners to syndicate their items to Google base via RSS feeds. The Store Connector consists of very basic functions and is so far only able to syndicate feeds from sources like eBay, Yahoo! Stores, Amazon’s Marketplace and Amazon’s zShop.

Posted in: Ecommerce, Google | No Comments

China Online B2B Blooming

Alibaba recently published a research report in which Alibaba claims its online B2B services have shortened the time merchants spending on their purchase cycle by 75%. Normally, merchants spend between 3.3 to 4.2 months in completing purchase deals via the “traditional offline trading route”; while by utilizing the B2B services on Alibaba, merchants only need [...]

Posted in: China, Ecommerce | 1 Comment