PPC Blog by Gordon Choi

As an advertiser on Yahoo! Search Marketing, now you are allowed to settle your bills via Paypal. All you will need is to sign up for a Paypal account, if you do not currently have one.

Also, if you are an online retailer already (who sells online and gets paid via Paypal), starting in May 2008 you will be given $100 free credit towards your Yahoo! Panama account.

This is an obvious strategy of Yahoo! Search Marketing and Paypal (eBay) to get ahead of the competition (aka the Adwords and Checkout combo by Google).

Posted in: Ecommerce, PPC, YSM, Yahoo